MyLebPass
MyLebPass is a digital membership that unlocks offers at restaurants, cafés, and lifestyle venues across Lebanon — one pass, scanned at the counter.
- Discipline
- Web app design
- Role
- UI / UX Design
They needed a mobile experience that could make a paid membership feel worth it from the first use, turning a list of partner venues into something people open before deciding where to go.
A discount pass only works if people remember it exists and can use it without friction at the counter.
Designed the pass around the two moments that actually matter: deciding where to go, and redeeming once you are there.
Browsing is organised by venue type and area, so the catalogue reads like somewhere to go tonight rather than a directory to search. Redemption is a single screen holding the member's QR code, reachable in one tap from anywhere in the app. The value of the membership is kept visible rather than buried in a settings page: what each venue offers, and what the pass has saved so far, sit alongside the browsing experience so the fee keeps justifying itself.
Savings are shown against the membership price, so the pass proves its value early instead of asking for faith.
The QR code is never more than a tap away, so using the pass at a counter is quicker than explaining it.
Venues are grouped by type and area, so members can choose somewhere without already knowing what they want.
A membership people actually open.
The hard part of a discount product is not the discount.
It is being present at the moment someone decides where to go, and effortless at the moment they pay. Both are interface problems more than pricing problems.